Episode 334
How to Turn Masterclasses and Workshops into Paying Clients [Ep. 334]
🎧 Want more unfiltered strategy and real-time business insight?
Check out Back Pocket Insights, my private podcast community with short, story-driven episodes pulled straight from everyday life and client conversations.
------------------------------------------------------------------------
Every few months the online space starts shouting that masterclasses, workshops, and conversion events are “dead.” But let’s get real. They’re not dead. They’re simply being done wrong. When positioned well and designed with actual connection in mind, conversion events are still one of the most powerful strategies for service-based business owners.
In this episode of The Real Truth About Business, Michelle breaks down exactly why these events continue to work and what’s actually changed in how people want to experience them. She digs into positioning, pipeline alignment, learning styles, timing, free vs paid options, and the one mistake that kills conversions faster than anything else. If you want your next masterclass, challenge, or workshop to actually lead to clients, this episode shows you how to structure it so people trust you, feel supported, and naturally take the next step.
Whether you’re a coach, consultant, OBM, VA, designer, copywriter, or ADHD entrepreneur, this episode will help you run conversion events that build authority, deepen relationships, and create real sales without the spammy webinar vibes.
You’ll learn:
- Why conversion events still work and aren’t going anywhere
- How to position your event in the right place in your sales pipeline
- Why cold audiences need smaller next steps (and warm audiences don’t)
- How to choose between a free event, low-ticket workshop, or multi-day challenge
- The key elements that make people actually convert, not just consume
This is the real truth about business growth, especially for neurodivergent service providers who crave clarity, structure, and results without falling for every trend online.
------------------------------------------------------------------------
Here's your Next Steps:
- Take the "Where's the Gap in Your Business Strategy" Quiz
- Connect with Michelle on LinkedIn, Instagram, Threads or Facebook
- Visit my website to learn more and apply for the Focused Visionary Accelerator
- Sign up for my newsletter - Sunday Morning Brew - delivered every Sunday at 6 am
About the Host:
Michelle DeNio is a business strategist and growth advisor for service-based entrepreneurs, especially neurodivergent and ADHD business owners. Creator of the Focused Visionary Accelerator and host of The Real Truth About Business podcast, she helps clients simplify, focus, and grow sustainably. With 15+ years in business operations, she’s known for turning big ideas into simple, profitable action plans.
Transcript
Every few months or so, I start.
Speaker B:To see this chatter on socials and in conversations around how masterclasses and workshops or what I would consider in general just a conversion event, that they are not working anymore.
Speaker B:Right.
Speaker B:I was just having this conversation with somebody actually on threads not too long ago about how, you know, are they really working, who's watching them anymore, blah, blah, blah.
Speaker B:Right.
Speaker B:But here's the thing.
Speaker B:Like, I still feel a hundred percent that they work.
Speaker B:And conversion events in my world have never stopped working.
Speaker B:I'm going on nine years in business and it is to me one of the one strategies that has continued to work through every up and down and roller coaster and wave of business.
Speaker B:Okay.
Speaker B:However, what has changed is how people show up for them.
Speaker B:Right.
Speaker B:Because the truth is, is that people are craving connection and conversation and this experiential, like, experience.
Speaker B:Right.
Speaker B:They don't necessarily want to be sold to.
Speaker B:They want to feel like they've actually walked away with something tangible, like they got some information and they want to be seen and they want to be heard.
Speaker B:So when you design events that focus on that, then the conversions naturally follow.
Speaker B:Okay.
Speaker B:And so today I just want to kind of talk about that and walk through why I. I still feel like this is one strategy that is going to continue working and stands the test of time.
Speaker B:The different ways that you can run them.
Speaker B:And one really key important detail, I think that makes or breaks whether an event converts or not and what is truly create, creating results right now.
Speaker A:So that's what we're talking about today.
Speaker A:It's one of my favorite topics.
Speaker A:And if you're ready, let's dive in.
Speaker A:Okay.
Speaker A:All right.
Speaker A:So let's just be honest and talk about conversion events.
Speaker A:And I'm not talking about webinars.
Speaker A:It was such an interesting conversation we had at the retreat around one of the women was saying that she's been hosting webinar webinar.
Speaker A:And the rest of us were kind of like.
Speaker A:And she was talking about people showing up or not, and that it didn't have like a great turnout, whatever.
Speaker A:And a lot of us gave her some feedback around using the term webinar.
Speaker A:Right.
Speaker A:And that we felt like webinar meant like.
Speaker A:To me, webinar immediately means like, I'm going to get sold to.
Speaker A:This is just going to be like a big old infomercial, whatever.
Speaker A:And so we were talking about, you know, masterclass or workshop.
Speaker A:And she had the same feelings around that word, which I thought was so interesting, regardless what you call it.
Speaker A:Just understanding that every single person has a different interpretation of the name.
Speaker A:So first and foremost, I just want to address that.
Speaker A:Like, a conversion event can be anything, and it can have any name on.
Speaker A:On it, and there is not one particular name or style that works better than one another.
Speaker A:It really, truly depends on your audience.
Speaker A:It depends on where they're at in business.
Speaker A:It depends on how you position it.
Speaker A:Right.
Speaker A:Like, positioning is everything.
Speaker A:And so, again, I do think of all of them.
Speaker A:I think webinar is the one word that is.
Speaker A:Not that I wouldn't necessarily probably use use as much.
Speaker A:However, I know several people that are still using that term, and it's converting very well.
Speaker A:Right.
Speaker A:But so let's just.
Speaker A:That's just one thing.
Speaker A:I thought it was super interesting.
Speaker A:So I'm giving you that because I want to say, like, I'm just going to call them conversion events.
Speaker B:Right?
Speaker A:Conversion events.
Speaker A:What does that mean?
Speaker A:It can be a workshop.
Speaker A:It can be a challenge.
Speaker A:It could be a training.
Speaker A:It could be a live series.
Speaker A:Right.
Speaker A:It can be a master class.
Speaker A:I. I mean, I have a full training on this that dives into the.
Speaker A:Each one of them.
Speaker B:And, you know, it would.
Speaker B:This would be a ridiculously long podcast episode if I tried to dive into all of them.
Speaker B:But essentially, a conversion event is designed to create connection, to build trust, and.
Speaker A:To allow people to experience you before conversion.
Speaker B:Right.
Speaker A:With the intention to convert.
Speaker B:Right.
Speaker B:Like, that's the intention.
Speaker A:We all know this.
Speaker B:It's.
Speaker A: We're going into: Speaker A:This is not new.
Speaker B:This is not a secret.
Speaker A:Everybody is fully aware that when you show up to some type of conversion.
Speaker B:Event, there is going to be a next step.
Speaker B:And if there's not, that could be.
Speaker A:Why they're not converting for you.
Speaker B:Right.
Speaker B:They should have a very clear and a very easy next step.
Speaker B:And most people are very open to that.
Speaker B:I mean, a lot of the workshops that I've attended recently, they're actually super open and honest.
Speaker B:They don't even wait until, like, the middle of the webinar or the middle of the workshop anymore, the middle of.
Speaker B:Or the end or whatever to, like, tell you what the next step is.
Speaker B:Like, I'm that person that's like, listen, you're here.
Speaker B:Of course I'm going to give you a next step, because that's what makes the most sense.
Speaker B:Of course I want to give you the next step.
Speaker B:Right.
Speaker B:So just be ready for it.
Speaker B:Some people even talk about the next step at the beginning because it just, it gets it out of the way, which I think is so powerful to just say like, here's what your next step is going to be.
Speaker B:I want to talk about it.
Speaker B:I want you to have it in your mind.
Speaker B:But I don't want you to be thinking about it every single step of the way because I want you to actually be able to pay attention.
Speaker B:I don't want you to feel like you have to hop off early.
Speaker B:I don't want you to feel like you know that the next shoe is going to drop.
Speaker B:Right?
Speaker B:Like so there's, there's just so many ways that you can do that and I think it's so powerful.
Speaker B:But at the end of the day, conversion events are designed for you to showcase your expertise, to showcase how you show up, to teach how you, your, the way your methodology works, the way your brain thinks, the way you teach, you know, any of those things with the intention of conversion.
Speaker B:Okay?
Speaker B:Here is one big caveat that I think gets missed.
Speaker A:And again, I could talk all day long about how to host a great workshop, but here's the thing I really want you to hear right now is why I think they don't convert for some people is because you are have them positioned wrong in your pipeline, right?
Speaker A:You have to know where people are coming in in your pipeline to this said event to make sure that the next step is beneficial for them.
Speaker A:And so here's what I mean by that.
Speaker A:Let's say you are hosting a masterclass or workshop or whatever, teaching somebody like something.
Speaker A:Oh my gosh, my brain is blanking right now.
Speaker A:I'm trying to get.
Speaker A:I'll give you an example of something that I'm doing.
Speaker A:So of course I have my 3 day biz planning program.
Speaker A:I run it every year in December.
Speaker A:It's happening this week, the week this episode releases, right.
Speaker A:That is a step into my bigger programs, right?
Speaker A:The missing piece, fea, one to one, whatever, right?
Speaker A:It's designed to be that it's three full days.
Speaker A:People walk away from it, right?
Speaker A:And it creates, it's a live experience.
Speaker A:They create trust, whatever.
Speaker A:But most of the people that are coming to that event are not cold to me.
Speaker A:Meaning they are not new.
Speaker A:They are coming to that event because they've been in my world in some way.
Speaker A:They are coming to that event as a warm referral.
Speaker A:They're coming to that event as a repeat client or something of that sort, right?
Speaker A:Like they are not coming to me as a cold audience for the most part.
Speaker A:There's very few people that are there that are a cold audience, very rarely.
Speaker A:Okay.
Speaker A:So it makes sense for me to offer them the Next step, which might be a bigger investment.
Speaker A:However, there's also, I've done a masterclass prior to this three day event which is designed to.
Speaker A:To attract a cold audience.
Speaker A:A cold audience, People who have never attended any of my events, people that have maybe followed me on social media, but have never come into my world.
Speaker A:Right.
Speaker A:And so that next step off of the masterclass is the three day event, which is a very small investment.
Speaker A:Right?
Speaker A:So that's what I mean by understanding where in your pipeline this event falls, who it's positioned to attract, to make sure that the next step is very clear for them.
Speaker A:That in itself, right there, if you take nothing away from this episode, that right there will change the game and how these events convert for you.
Speaker A:So if you feel like you've had an event that didn't convert, I want you to really look at and think about did you attract an audience that was brand new and the next step was just too big for them?
Speaker B:Right.
Speaker A:Did they maybe need a little bit of a smaller step?
Speaker A:Did they maybe not know anything about you?
Speaker A:Maybe they hadn't built enough trust in you to go from this like maybe free or low cost master class or workshop or whatever it is to a bigger event.
Speaker A:Right.
Speaker A:To a bigger investment.
Speaker A:So that's something to really keep in mind, is making sure that when you host these events that they are positioned correctly based on the audience that you are attracting.
Speaker A:Okay?
Speaker A:So that's number one.
Speaker A:But when you have them positioned correctly, they work because people buy from those they trust.
Speaker A:Right?
Speaker A:And this is a great way to build trust.
Speaker A:People are either going to resonate with it or they won't, you know, or they're going to resonate and then want to take the next step.
Speaker A:They're going to want to stay in your world, they're going to want to learn more, right?
Speaker A:And live experiences, build that trust fast.
Speaker A:It just does.
Speaker A:Like anytime that you can create this live experience where people can, you know, interact with you in person firsthand, really get a feel for how you answer their questions, how you handle people, all of those things, right?
Speaker A:Like that just builds trust so much faster than being online over and over and over again.
Speaker A:Okay, Now, I know there's some people that do very well building trust through video and all the things.
Speaker A:And I do believe that, right.
Speaker A:Like I'm just saying this is for this one strategy.
Speaker A:Okay.
Speaker A:The other thing is, is that a lot of times with an event you can create urgency and you're building off of momentum, right?
Speaker A:They, especially if you're giving them something super tangible inside of your event.
Speaker A:And they're feeling like, oh my gosh, I don't want to lose this momentum.
Speaker A:Oh, my gosh, I don't want to lose.
Speaker A:Like, I want to make sure I'm continuing to stay in this energy.
Speaker A:I want to make sure that I'm taking that next step.
Speaker A:I want to make sure that I'm seeing this through.
Speaker A:Right.
Speaker A:Like, typically, any event that I have ever taught, I do not hold back.
Speaker A:In a lot of ways I do.
Speaker A:But in from the people's perspective, they feel like they're getting a ton for either free or low cost.
Speaker A:And that's intentional, right?
Speaker A:Because I want people to see and get high value.
Speaker A:Now there's people that have said to me, like, Michelle, you give too much away in these free and low costs.
Speaker A:And so people can.
Speaker A:People feel like they can take and run with it and they don't need to take on your next step.
Speaker A:That, I mean, that's true.
Speaker A:That's going to be true of anything.
Speaker A:There's always going to be people that want to DIY it.
Speaker A:There's always going to be the people that aren't ready to invest, but the people that are ready to invest, the people that have the trust, that see the urgency, that want to continue that momentum, they're going to take the next step.
Speaker A:And they typically do.
Speaker A:Okay?
Speaker A:So again, create urgency.
Speaker A:A lot of times off the back end of these events, there's some type of fast action discount.
Speaker A:There's usually some special offer, right?
Speaker A:And people love that.
Speaker A:People love to feel like they got a deal.
Speaker A:People love to feel like they got in on something that nobody else is in on.
Speaker A:People love to feel like they're getting extras.
Speaker B:Right?
Speaker A:It doesn't even necessarily have to be a discount, but just even adding in all these extra bonuses or different things like that, people love it.
Speaker A:Like we are humans that are.
Speaker A:We love those little extra bonuses.
Speaker A:It just works.
Speaker A:That's how these businesses been built like this for years, right?
Speaker A:That's why Black Friday is so big, right?
Speaker A:Like, people love to get a deal.
Speaker B:It's just what it is.
Speaker A:Like, let's not make it a negative.
Speaker A:Let's just be and call it what it is.
Speaker A:Okay?
Speaker A:So I think that you have to remember that is that the events can create this urgency and they create momentum.
Speaker B:And they create trust.
Speaker B:Okay?
Speaker A:That's why they still work, right?
Speaker A:They still work.
Speaker A:And again, with people who have gotten so burned and so taken advantage of, they are more willing to show up.
Speaker B:All right?
Speaker A:But they also don't want to waste their time.
Speaker A:They also don't want to waste their time on an event where it's like you talking about yourself and telling.
Speaker A:And then for 15 minutes, and then 15 minutes of you pitching an offer.
Speaker B:To them and, oh, maybe 15 minutes of content.
Speaker A:Like if it's a 60 minute webinar workshop, whatever you call it, like 50 of those minutes should be on teaching.
Speaker B:Whatever said promise was that you got.
Speaker A:People in the door for, Right.
Speaker A:Like, they want to feel like they.
Speaker B:Got something out of it.
Speaker B:And that's, that's the thing is you really want to make sure that you're creating that and you're not just spending all your time talking about yourself or talking about all your other clients or all of the other things.
Speaker A:Like, they want to feel like they.
Speaker B:Walked away from something and that they got value from it.
Speaker B:Right.
Speaker B:That was the conversation I was having on threads is this woman was like, I just don't understand why people waste their time listening or attending these things.
Speaker B:They're always just a pitch fest or people talking about.
Speaker B:And I was, you know, and of course I was like, I'm going to respectfully disagree.
Speaker B:Like, I teach workshops and masterclasses all the time.
Speaker B:I take them very seriously.
Speaker B:I make sure to provide value.
Speaker B:I always include a worksheet so people can follow along.
Speaker B:You know, I really feel very strongly about that.
Speaker B:And so that is what makes events convert better for me than some people, because again, they're walking away feeling like, wow, I really got something from that.
Speaker A:Okay.
Speaker A:And another key point here to keep in mind with events is that different styles fit different businesses.
Speaker A:And that's what's so fun about them, is that you can really switch them up and make them be whatever they need to be.
Speaker A:Again, depending on where they are in your pipeline.
Speaker A:Are you trying to educate?
Speaker A:Are they more of a collaborative event where you're trying to.
Speaker A:You working with somebody else and you're collaborating on each other's audiences.
Speaker A:That's a great way they can be conversational.
Speaker A:Like even look at like a speed networking event or some type of networking or mastermind.
Speaker A:That's still considered a conversion event.
Speaker A:And it drives results, it drives the next step.
Speaker A:So it creates conversation, you know, so even a conversational event can drive results.
Speaker B:All right.
Speaker A:It just depends on the alignment, making sure that you're keeping it in alignment with your strengths, how you best show up and your audience.
Speaker A:All right.
Speaker A:I was also having this conversation on Threads about how I don't typically anymore anymore.
Speaker A:I don't really go to workshops and masterclasses Even though I tell you that it works, I don't.
Speaker A:I'm not that person that signs up for them.
Speaker A:But that's just because I've also learned that audio is not my best learning style.
Speaker B:Right.
Speaker A:Like, it's just not.
Speaker A:So if it's somebody else speaking in front of the room, which does work for a lot of people, that's not how I best retain information.
Speaker A:So I'm far more likely to go to like a done with you style workshop.
Speaker A:I attended a three day Facebook ads booth boot camp where we were literally like walking you.
Speaker A:He was walking you through it step by step.
Speaker A:I was taking notes that I did attend because it was like you.
Speaker A:The promise was like, at the end of this five days, you will have an ad up and running.
Speaker A:And so I knew it was like a done with you.
Speaker A:So I go to those.
Speaker A:But there's still a lot of people that love to learn in a very audio or visual way on a masterclass type of thing.
Speaker A:That's just not typically my learning style.
Speaker A:So I don't sign up for them.
Speaker A:I also don't sign up unless I can be fully present.
Speaker B:Right.
Speaker A:So timing does play a role.
Speaker A:And that's something else that you can really look at when you're setting up these events.
Speaker A:If conversion, it hasn't been working for you is really looking at like, do you need to offer it at multiple times?
Speaker A:I had a client that did that.
Speaker A:She did a, an event and she limited attendance, but she offered it in three different time slots.
Speaker A:And that worked out really well for her because not every time worked for every single person.
Speaker A:Right.
Speaker A:So there's just, there's so many ways that you can do this and it will work.
Speaker A:Okay.
Speaker A:So one of the things that I would really look at is, you know, if you feel like, man, I've tried this in the past and it just didn't work.
Speaker A:Or maybe I, you know, I don't know if I want to do this again.
Speaker A:Really.
Speaker A:It would be like again coming back to what worked, what didn't.
Speaker B:Right?
Speaker A:Like, how long did you promote it?
Speaker A:Did you ever ask your people why they didn't go?
Speaker A:Right?
Speaker A:Like, I've had people where I.
Speaker A:They wanted to sign up and they.
Speaker A:The timing didn't work right.
Speaker A:So it was like, hey, I think this is something you'd be interested in.
Speaker A:I see that you've been checking it out, but you didn't sign up.
Speaker A:Like, is there a reason why?
Speaker A:Well, because the time doesn't work or I'm just not sure that I can catch it and I don't want to watch the replay.
Speaker A:I get that all the time.
Speaker A:Like, people are just very honest that they're not going to watch replays.
Speaker A:And I can respect that because I don't watch replays either.
Speaker A:Right.
Speaker A:So you just have to really look at and understand the facts around it.
Speaker B:Right.
Speaker A:Did it what really went well?
Speaker A:And if you haven't tried it in a while, the other thing that I really look at is how long did you promote it for and how often did you promote it for?
Speaker A:A lot of times we think that we've promoted something a lot and we really haven't.
Speaker A:We've not promoted it near as much as it needs to be promoted.
Speaker A:I feel like sometimes I speak until I'm blue in the face about these things and then I send, I reach out to somebody and they're like, oh, I didn't know.
Speaker A:I didn't even see it.
Speaker A:And I'm like, oh my gosh, how did you not see it?
Speaker A:I've been talking about it endlessly.
Speaker A:But it again, like, just because I'm seeing every single post that I put out doesn't mean everybody else is seeing every single post that they put out.
Speaker A:Right?
Speaker A:So you gotta just remember some of that.
Speaker A:The other thing, the big question I always get is free versus paid.
Speaker A:Should I make it a free or should I make it low ticket?
Speaker A:Again, this really depends.
Speaker A:Both work really well.
Speaker A:But again, this depends on your positioning, right?
Speaker A:It depends on where you are with your audience.
Speaker A:Are they in this stage of like, I just want to check things out.
Speaker A:I'm trying to, you know, free is going to get you numbers typically, right?
Speaker A:Free brings in more numbers, but it doesn't always bring in the right quality of people.
Speaker A:But on the other hand, it could also, it converts very well.
Speaker A:I mean, I have facts and data around both.
Speaker A:I have.
Speaker A:Again, this is why I always say every strategy works, but they won't all work for you.
Speaker A:There are facts and data that prove both work.
Speaker A:But again, it depends on where your people are.
Speaker A:So if you're in this kind of audience building list growth, you know, trying to build your authority in a very big stage of visibility, I typically would recommend you do it for free.
Speaker A:If you're in a stage of wanting more conversion and wanting more one or two clients, right.
Speaker A:Like you want high ticket, maybe conversions, then I would do it paid.
Speaker A:Right?
Speaker A:Because people that aren't really interested in the next step aren't going to sign up for a paid workshop.
Speaker B:Right.
Speaker A:Most people that are that would sign up for a paid event are already have it in their thought and mind that they're waiting for that next step because again, we're not stupid.
Speaker A:We know there's a next step coming.
Speaker A:Okay, so that again, it really depends on your positioning.
Speaker A:That doesn't mean that you can't run a 27 or 49 masterclass and it's to a cold audience.
Speaker A:You absolutely can.
Speaker A:Depending on.
Speaker A:On again, depending on how big your reaches, how much you promote it all the things it all is very specific to you and what you're trying to achieve with it.
Speaker B:I typically, again, if it's some type.
Speaker A:Of masterclass, even a workshop, something like that, I would recommend free.
Speaker A:If it's more of like an in depth challenge or training, it could be a low ticket.
Speaker A:Challenges usually be spanning over more than one day.
Speaker A:But I've seen three day challenges.
Speaker A:I talked to somebody earlier this year and like her biggest strategy is that she runs these three to five day challenges and they've worked for her and that's how she's converted almost.
Speaker A:I think she told me like 90% of her clients.
Speaker A:And that's just the strategy she's used since day one.
Speaker B:And she's.
Speaker B:It's still working, right?
Speaker A:So again, every strategy works.
Speaker A:They just don't all work for every single person.
Speaker B:So really focus on what you're trying to gain from this, what your audience like.
Speaker A:Like really being clear in the positioning.
Speaker B:Of what your audience is gonna gain from this.
Speaker B:Right?
Speaker B:Divine.
Speaker B:Define that event goal, right?
Speaker B:Is it to nurture and create visibility, build authority?
Speaker B:Is it to sell?
Speaker B:Is it to grow your list?
Speaker B:Right?
Speaker B:Like, is it to collaborate?
Speaker B:What is this to foster relationships?
Speaker B:What do you want the event to do?
Speaker B:And then outline it.
Speaker A:Outline it and get it planned out.
Speaker B:And then be ready to promote it.
Speaker A:It.
Speaker B:Right, but don't.
Speaker B:The biggest piece of advice I can give you is do not plan a masterclass or a workshop without the next step.
Speaker A:Okay?
Speaker B:You always want to make sure that there's a next step.
Speaker B:I talk about this all the freaking time.
Speaker B:This is not new.
Speaker B:All right?
Speaker B:You want to make sure that there's a next step and you want to.
Speaker A:Make sure it's clear.
Speaker B:It's not a.
Speaker B:If you want to take this any further, reach out to me, right?
Speaker B:If you want to keep this momentum going, send me a dm.
Speaker B:It's, you know, you could be schedule a call.
Speaker B:But again, what are they scheduling a call for?
Speaker B:Are they scheduling a call to discuss your one to one offer?
Speaker B:Are they scheduling a call to talk about what they went what they learned at the event, right?
Speaker B:Like, be so specific about it.
Speaker B:If you are ready for this next step, if you are ready to take this momentum and move further, I want to invite you into this said offer.
Speaker A:Here's how this is going to help.
Speaker B:Here's the benefit, right?
Speaker B:Like be so clear and so specific about what that next step is.
Speaker B:That is part that is key to conversion.
Speaker A:Okay, So I still think this strategy is going to work.
Speaker A:I think you could get one planned out for Q1.
Speaker A:You've got plenty of time to get this planned out for Q1.
Speaker A:February, March is a beautiful time to be running some type of master class or conversion event.
Speaker A:I held one in Mar.
Speaker A:February last year and it converted very well for me.
Speaker A:And I just think it.
Speaker A:It's really still going to be an incredibly powerful strategy.
Speaker A:And again, I could keep going on and on about this.
Speaker A:This is something that we talk about inside of Back Pocket Insights.
Speaker A:If you're not there again, that's a reminder.
Speaker A:It's $11 a month.
Speaker A:We do do things like this.
Speaker A:This one will probably talked about this one back in October.
Speaker A: We'll probably revisit it in: Speaker A:Because again, it's a strategy that I think works.
Speaker A:Or if you want to really dive into and create a customized strategy, reach out, schedule a call.
Speaker A:We can.
Speaker A:We can get on a phone call and we can discuss this and really look at where and how this fits into your overall marketing strategy and sales strategy.
Speaker A: Because that's truly: Speaker A:Until you know where it fits into your marketing and sales strategy, it's very difficult for it to convert.
Speaker A:So that's step one.
Speaker A:Okay.
Speaker A:Very first step.
Speaker A:Understand where it fits in.
Speaker A:Okay.
Speaker A:All right.
Speaker A:I love you.
Speaker A:I believe in you.
Speaker A:Go take action and I'll talk to you soon.
