Episode 329
Why It’s Easier to Do Client Work Than Your Own Business [Ep. 329]
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Why is it so easy to meet every client deadline, but nearly impossible to update your own website, write your own copy, or finish your offers? If you’ve ever wondered why you’ll go above and beyond for clients but constantly push your own business tasks to the back burner, you’re not alone. It’s not laziness, it’s psychology and accountability at play.
In this episode of The Real Truth About Business, Michelle wraps up her ADHD Awareness Month series by breaking down why service-based entrepreneurs struggle to prioritize their own business growth. She shares how external accountability, deadlines, and dopamine influence your motivation, and what to do when your own work always seems to come last. You’ll learn how to treat your business like your best client and finally follow through on your own goals.
Whether you’re a coach, consultant, OBM, VA, designer, copywriter, or ADHD entrepreneur, this episode will help you shift from guilt and avoidance to consistency and follow-through, without burning out or feeling like you’re failing yourself.
You’ll learn:
- Why external accountability makes it easier to deliver for clients than for yourself
- How lack of personal deadlines feeds procrastination and inconsistency
- Simple strategies to treat your business like a client (and actually meet your own deadlines)
- How to use reward systems and accountability partners to stay on track
- Why your subconscious stops believing you, and how to rebuild self-trust through follow-through
This is the real truth about business growth, especially for neurodivergent service providers who crave clarity, structure, and results without falling for every trend online.
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Here's your Next Steps:
- Take the "Where's the Gap in Your Business Strategy" Quiz
- Connect with Michelle on LinkedIn, Instagram, Threads or Facebook
- Visit my website to learn more and apply for the Focused Visionary Accelerator
- Sign up for my newsletter - Sunday Morning Brew - delivered every Sunday at 6 am
About the Host:
Michelle DeNio is a business strategist and growth advisor for service-based entrepreneurs, especially neurodivergent and ADHD business owners. Creator of the Focused Visionary Accelerator and host of The Real Truth About Business podcast, she helps clients simplify, focus, and grow sustainably. With 15+ years in business operations, she’s known for turning big ideas into simple, profitable action plans.
Transcript
All right, so why is it so much easier to deliver on client work on time, but nearly impossible for us to update our own websites, write our own copy, finish our own offers, do our own things that we do for other people in business, but when it comes to our own business, we struggle with it so much.
Speaker A:And for our neuro spicy folks, the answer is clear.
Speaker A:It's really this.
Speaker A:It's really all about external accountability and immediate rewards that win every time.
Speaker A:Now remember, all of these episodes this month all came from my audience of neurospicies.
Speaker A:And so I'm super excited.
Speaker A:This was a topic that came up quite a bit about like, I just find it so much easier to do things for other people or work for my clients, but when it comes to my own business, I really struggle.
Speaker A:I can't find the motivation, demand, avoidance kicks in, blah, blah, blah, blah, blah.
Speaker A:Right?
Speaker A:All the things.
Speaker A:So anyway, that's what we're talking about.
Speaker A:This is the last episode in our ADHD awareness month episodes.
Speaker A:I hope you've enjoyed them, I hope that you have shared them.
Speaker A:Please continue to share them because even though October is coming to a close, ADHD awareness is so important.
Speaker A:It's just all of these messages are so, so important to continue to share and to continue to bring awareness to.
Speaker A:Because again, whether you're ADHD or not, these are struggles of real business owners.
Speaker A:All of these topics can came from real business owners who are hustling, who are grinding, who are doing their best.
Speaker A:And these things are just coming up and they're just kind of these invisible walls that we feel like are working against us and we can't quite figure out why.
Speaker A:So please continue to share that.
Speaker A:Thank you for allowing me to share all of these episodes with you this month.
Speaker A:And I'm excited to dive into this one because I definitely.
Speaker A:It's like that.
Speaker A:What do they call it?
Speaker A:The.
Speaker A:The beer.
Speaker A:I don't remember.
Speaker A:But like, even as a hairdresser, you know, walk into a salon, most of the hairdressers, most of the.
Speaker A:On the hairdressers don't have the best looking color and cut and all of that.
Speaker A:You know, what do they call it?
Speaker A:The coddler shoe?
Speaker A:I'm not saying that correctly.
Speaker A:But anyways, you know, it's very hard for us to be our own best client.
Speaker A:So that's what we're talking about today.
Speaker A:I hope you're ready.
Speaker A:Let's dive in.
Speaker A:All right, so let's talk about this.
Speaker A:The psychology of client versus personal work.
Speaker A:So here's.
Speaker A:I mean, obviously the Biggest thing for most of us is that clients bring deadlines, money and accountability, right?
Speaker A:This is also holds true to, like, why is it so much easier to get results when you're working with a personal trainer, even though then you know everything and you think, oh, I can just do this on my own at home, and then we don't, right?
Speaker A:The external accountability is huge.
Speaker A:That is really the biggest thing, is that we thrive on external accountability.
Speaker A:We have a very hard time, most of us, to hold ourselves accountable.
Speaker A:And because of that lack of personal accountability, that's why we don't get a lot of these things done or why we do kind of really just procrastinate on them, right?
Speaker A:And because it's our own work, there's not really a lot of immediate stakes involved.
Speaker A:It's easy to push aside.
Speaker A:However, there's a caveat to this because this also happens even when you want to launch something, right?
Speaker A:Like, even when there is money on the line.
Speaker A:I see this happening to business owners and entrepreneurs all the time is like, you know that there's money on the other end of this.
Speaker A:Especially, like, if you want to launch something.
Speaker A:I've been this.
Speaker A:I have been this person where it's like you're creating all this.
Speaker A:Like, even, for example, if you're creating a wait list or you're creating excitement around something and you say you're going to do it and then you procrastinate on it for so long that you end up just not getting it done.
Speaker A:This happens a lot with workshops or a signup.
Speaker A:I will say, like, I was planning on running a workshop in September.
Speaker B:I can't remember.
Speaker A:I don't know.
Speaker A:It was on my plan, but like, I just procrastinated on it.
Speaker A:I didn't pick a topic, even though I have three or four that I've already run a million times.
Speaker A:I just was so busy and I just procrastinated so much and was doing.
Speaker B:So much for other people and just.
Speaker A:Working with clients and building all that in that, like, I just didn't actually.
Speaker B:Put it out there and get it.
Speaker A:Promoted, which meant nobody.
Speaker A:That obviously, because I didn't get it promoted, I didn't talk about it, nobody signed up for it, which meant that I could have potentially lost.
Speaker A:I don't know for a fact, but.
Speaker B:There'S a good chance that I lost a potential client or money coming in.
Speaker A:Simply because I didn't do the thing that I needed to do because it was like, it's not.
Speaker B:Like, it's not immediate.
Speaker B:There's no immediate Money, right?
Speaker B:There's no immediate deadline.
Speaker B:There's no immediate, immediate accountability.
Speaker B:And so I just didn't get it done.
Speaker B:But then, like, I felt like a jerk afterwards, and I was like, man, not a jerk.
Speaker A:You know what I mean?
Speaker A:But, like, you just, like, that was so stupid.
Speaker A:Like, why didn't you just get this done?
Speaker A:Like, these are the things, right?
Speaker A:And so we have to have this.
Speaker B:Personal accountability or you have to find somebody to hold you accountable.
Speaker B:And that's where this also comes in.
Speaker A:And also, too, looking at where we.
Speaker B:Know we struggle and figuring out who we need to have in our world to help us get said things done.
Speaker B:Like, I am a phenomenal accountability partner for my clients.
Speaker B:Even in my old corporate days when I worked in New York, they called me, like, their favorite nag, which I hold that title with pride.
Speaker B:Not that it was a nag, but I just didn't let people slip on their commitments.
Speaker A:Like, if you owed me something, I made sure that I bugged you until.
Speaker B:You got it to me.
Speaker A:And, you know, it was very interesting.
Speaker B:Because when I first moved, I remember touching base with them, and I was still doing some consulting for them.
Speaker B:And they were like, michelle, we kind of miss your nagging.
Speaker B:And I was like, I knew you would.
Speaker A:Right?
Speaker A:Because again, like, they couldn't hold themselves.
Speaker B:Responsible to get the work done.
Speaker B:And so things were getting slipped up and projects were delayed and all of these things.
Speaker B:And so, you know, sometimes it's just.
Speaker B:It's so easy to push it aside when it's our own work.
Speaker B:And that's just the reality.
Speaker B:That's just the psychology of it.
Speaker B:I mean, there's nothing really more there to it.
Speaker B:I mean, is that it just.
Speaker B:It really comes down to, like, the deadline, the money, the accountability.
Speaker B:And, you know, also, too, like, it's.
Speaker B:It's easier to let ourselves down than it is to let other people down.
Speaker B:And I don't mean that negatively, but, I mean, I'm sure you can relate to this statement of, like, if you let yourself down is not affecting anybody else but yourself, right?
Speaker A:And.
Speaker B:But when you let other people down or you miss a client deadline or you tell somebody you're going to do something and then you don't do it, or you don't show up or it's not ready, like, and you let other.
Speaker A:People down, then there's a lot more.
Speaker B:At stake around that.
Speaker B:Like.
Speaker B:Right.
Speaker B:Like, we don't want to let other people down.
Speaker B:We shouldn't want to let ourselves down.
Speaker B:But it's easier to.
Speaker B:Right?
Speaker B:We give ourselves Permission to let ourselves down, even though it's not really what we wanted to do, it's not really how we feel, but it just happens, right?
Speaker B:That's what happened with that.
Speaker B:That workshop that I wanted to run in September.
Speaker B:And I'm like, why did I let myself down on this?
Speaker B:Like, you.
Speaker B:You didn't.
Speaker B:It wouldn't have been that hard to get that done.
Speaker B:The workshop is done.
Speaker B:They were workshops that I've already done and ran and had success with.
Speaker B:Like, why have I just not done it?
Speaker B:Right?
Speaker B:Because I've got so many excuses or I'm too busy or I've got to get this done or I want to do this.
Speaker B:And there's just all these excuses and busyness and other things that come into play here that, you know, because I owe this to somebody, I got to follow up with them.
Speaker B:I owe this.
Speaker B:And so we.
Speaker B:We tend to prioritize that.
Speaker B:We prioritize that.
Speaker B:We push our own stuff to the bottom, but we have got to be our own best clients, right?
Speaker B:Again, I talked about this in the last episode around like, you're.
Speaker B:You have to take personal responsibility for your calendar being your best friend or your worst enemy, right?
Speaker B:This all comes back down to personal responsibility, personal awareness, and really making sure that you are holding yourself accountable, right?
Speaker B:Nobody else can fix that for you.
Speaker B:The only, you know, yes, you can employ people, you can hire people to help you, but even that, they can't make you do the work.
Speaker B:So you have to be.
Speaker B:Have that personal responsibility to really get it done.
Speaker B:Okay?
Speaker B:But this can create a lot of business gaps, right?
Speaker B:If your marketing and your admin fall through, whereas if that's all falling through the cracks, what else is falling through the cracks?
Speaker B:What else is not getting done, right?
Speaker B:And again, marketing and admin, that leads.
Speaker A:To sales, sales leads to money, Money leads to, you know, your big goals, your big visions, right?
Speaker A:And so it does create these little gaps that in the moment think like, oh, it's not a big deal, it's not a big deal.
Speaker A:I'll just do it again.
Speaker A:I can work on that next week.
Speaker A:I can work on that next week, right?
Speaker A:And so you end up with these projects that never get finished, which again, maybe you can justify that multiple different ways of like, oh, well, I just didn't get to it, or it's.
Speaker A:It wasn't that big of a deal.
Speaker A:But at the end of the day, like, all of those things that you don't get done in those respons, responsibilities that you don't take care of for Yourself all lead to eventually lack of clients, lack of sales, lack of money.
Speaker A:Right.
Speaker A:Like, inevitably, like, it may not be immediate, but long term, it will play that role also too.
Speaker A:I heard this a long, long, long time ago around the subconscious mind.
Speaker A:It was through Catherine Zingpina, the manifestation babe, if you follow her, she had a podcast.
Speaker A:I mean, I'm talking.
Speaker A:This was probably five, six years ago.
Speaker B:And it's still something.
Speaker A:It hit me so hard.
Speaker A:And I still think about all the time, although I've still yet to perfect this.
Speaker A:But it's this the way your subconscious mind thinks about if you say you're gonna do something and then you just consistently not get it done, that your subconscious mind is just programmed like, yeah, you're not gonna do that.
Speaker A:You're not gonna get that done right?
Speaker A:And so it stops even believing in you.
Speaker A:So that when you.
Speaker A:It stops believing that it's possible, it stops believing because you let yourself down so much that why would it.
Speaker A:So then when you actually say, like, oh, I'm gonna make 10 grand this month, or I'm gonna take on two new clients, it's like, oh, yeah, you said that about putting the laundry away yesterday too, and you didn't do that.
Speaker A:So what makes me believe or think that you're gonna actually get this done too?
Speaker A:I'm telling you, like, that one hit me so hard.
Speaker A:And so I try so hard to stay true to my word and say, like, if I'm gonna do this, am I actually going to do it?
Speaker A:Because I don't want to let myself down.
Speaker A:I know my subconscious is always listening and I don't want to let myself down.
Speaker A:And so.
Speaker A:But I still do it.
Speaker A:Trust me, I still do it.
Speaker A:And it's really.
Speaker A:It's a big struggle for me because I can.
Speaker A:I like being held responsible for other people.
Speaker A:I like doing things for other people.
Speaker A:It's much easier for me to care for other people and do things for other people than for me to even do things for myself.
Speaker A:There's also.
Speaker A:There's some issues there between receiving and giving.
Speaker A:And it's much easier to give than to receive.
Speaker A:And a lot of times doing things for our own business is receiving, for many of us, is very, very hard to receive.
Speaker A:However, on the flip side of this, right, when we neglect our own business, there's all this.
Speaker A:These emotions come in, this guilt of, like, even when I said it earlier, like, the emotion immediately came up, like, what a jerk.
Speaker A:Like, you feel like kind of like an ass.
Speaker A:Like, why, why didn't you get that done?
Speaker A:Michelle, like, why didn't you run the freaking webinar?
Speaker A:Like, or the workshop like you said.
Speaker B:You were going to run it.
Speaker A:Like, it would have been very simple and you just didn't do it, right?
Speaker A:Like, you can hear the negative tone, the negative language, the negative spiral of just this shame and guilt.
Speaker A:And like, why didn't you do it?
Speaker A:It would have been easy.
Speaker A:You could have gotten it done, but you chose not to.
Speaker A:Right?
Speaker A:And like, there's no reason for that.
Speaker A:There's no reason for it.
Speaker A:But we do get this guilt and we just feel like we're neglect own business when in reality it doesn't need to be that way.
Speaker A:It's just that.
Speaker A:And I think some of this why this also happens.
Speaker B:I'm bouncing around a little bit.
Speaker A:I know that.
Speaker A:I'm sorry, it's my ADHD brain because.
Speaker B:I have so many thoughts on this.
Speaker A:But I also think this happens a lot of ignoring our own business because.
Speaker B:We have too much on our plate.
Speaker A:We put too many expectations, we put.
Speaker B:Too many ideas, too many thoughts, too.
Speaker A:Many things on the to do list for our own business that it's feels very overwhelming.
Speaker B:It feels like, oh my gosh, how am I going to get all of this done?
Speaker B:How can I make this happen?
Speaker A:What?
Speaker B:You know, and so we shut down.
Speaker B:And so it's like, what is easier to handle?
Speaker A:Oh, this client needs me to send them a voice memo back.
Speaker A:Oh, I can do that.
Speaker B:That's super simple.
Speaker B:Let me just work on that.
Speaker A:Right?
Speaker B:And so there's a lot of this, but it's like you're, you start to.
Speaker A:Feel stuck in your business, right?
Speaker A:Because even though you're serving clients well, you have clients very happy.
Speaker B:And.
Speaker A:But the thought comes in and I've.
Speaker B:Had this thought myself of like, why.
Speaker A:Can'T I get past this point?
Speaker B:Well, some of the reason why you can't get past that point or the current point that you're at in your.
Speaker A:Business is because you're not putting your business first because you're not being your own best client.
Speaker B:And if you're not your own best.
Speaker A:Client and you're not treating your business as a client, how can it get better, right?
Speaker A:Like, how can it?
Speaker A:Nobody else is going to do it for you.
Speaker B:Nobody else can do that for you.
Speaker A:It's, you know, you've got to do it.
Speaker A:And so that's what you've got to do is you've got to treat your.
Speaker B:Business like a client and, you know.
Speaker A:Assign yourself deadlines, this has to be done.
Speaker B:Track your deliverables I use my husband a lot as an accountability partner, especially on certain things that I have to get done for my business that feel very like, big.
Speaker B:Especially like I've got my retreat coming up.
Speaker B:Like I have to get certain things ordered or I'm going to end up paying over like expedited shipping.
Speaker A:And I don't want to do any of that.
Speaker B:Right.
Speaker B:Like, so I'll use him and say.
Speaker A:Like this weekend I need you to do this.
Speaker B:Or a lot of times with my Sunday morning brew, I procrastinate terrible.
Speaker B:So I'll say to him, don't let me forget, I got to get my Sunday morning brew done.
Speaker B:And so like, I'll say like, let's go to dinner, let's go do this, or let's go run errands.
Speaker B:And he'll be like, well, why don't you go write your Sunday morning brew first so that we don't have to worry about it.
Speaker B:Right.
Speaker B:Like again, because it's so much easier for me to find other things to do, work on this, let's go work on the house, let's do this project, let's do all these things.
Speaker B:And so I use him as like a built in accountability partner.
Speaker B:And so find yourself that accountability partner.
Speaker B:Like I said, I'm an incredible accountability partner for my clients.
Speaker B:I will hold anybody's feet to the fire.
Speaker B:And I actually have a couple of clients who say like, don't say something, don't say it, don't say it because you know she's going to follow up on it, right?
Speaker B:And so I can do that.
Speaker B:But again, sometimes we just need to do it for ourselves, right?
Speaker B:And we need to have those deadlines.
Speaker B:And so again, that's calendar management could be huge for that.
Speaker B:Making sure that you don't schedule it too many tasks around something, giving yourself time to complete it, putting it in big bold letters on your calendar.
Speaker B:This is due not allowing yourself to move it to the next day.
Speaker B:Because remember again, coming back to that thought around your subconscious mind, like, if you can't keep your commitments to yourself and you can't commit to these small commitments, what makes your brain think it can keep commitments to actually growing your business the way you want to grow it.
Speaker B:And like that, when you start thinking of it in that way, it's.
Speaker B:It kind of hits different, right?
Speaker B:But the other thing is, is like building reward systems.
Speaker B:Do this a lot with not.
Speaker B:And rewards don't have to be materialistic, but rewards can be like, if I work on this task, then I can go Lay by the pool for the rest of the day, or I can go sit on the couch, or I can go take Piper for a walk, or I can go whatever it is, right?
Speaker B:Like you build in kind of these rewards around, like, I just got to get this done and then I can go do XYZ because for me it's 90 of the time.
Speaker B:It's that I want to do something else with my time versus working on my own business.
Speaker B:So it's like if I just get this done, then I can go do this or I can go putz around the, the consignment shop or whatever that.
Speaker A:Is, you know, like just whatever that makes you happy.
Speaker A:And so you have got to find a way to treat your business like a client.
Speaker A:And I.
Speaker A:Another thing that I do is on Mondays, I have set aside for Admin CEO day.
Speaker A:I don't typically take calls at all on Mondays because I need that time.
Speaker A:I need the time and the availability to catch up and to get my work done.
Speaker A:And I know that the rest of the week is absolutely crazy and balls to the wall and trying to schedule in and do all of these other things during the week in between calls is just not possible.
Speaker A:And so my Monday, the client is me, right?
Speaker A:And so find whatever day that works for you, Thursdays or Fridays.
Speaker A:I have a couple of clients that like Thursday mornings for a very just various reasons.
Speaker A:And then others prefer Fridays.
Speaker A:They like to have their just at the end of the day.
Speaker A:At end of the week, they catch up, they do all the things.
Speaker A:I don't care.
Speaker A:It doesn't matter what day it is.
Speaker A:But like giving yourself a client day where the client is you and only you will completely change this, right?
Speaker A:It'll completely change your ability to get things done.
Speaker A:But you have to hold the boundary, right?
Speaker A:You have to hold the boundary.
Speaker A:I can't tell you how many Mondays I still don't have any client calls, but I end up on WhatsApp talking to clients all day long, or I'm emailing or I'm doing all these things.
Speaker A:So I have to like, I had to close out WhatsApp.
Speaker A:My phone is on silent.
Speaker A:Not even.
Speaker A:Like I keep my phone on do not disturb, but like I hide all the notifications.
Speaker A:I have my inbox on pause because I can't even remotely see an email come through because that will derail me, right?
Speaker A:So you've got to build in all these little stop gaps.
Speaker A:But also at the end of the day, like on Mondays, I end my day at 2:30 and that is super fun to me, right?
Speaker A:Like, I love that, I love that I get to just like take off and I go hang with kids, the little ones that I babysit.
Speaker A:And I don't feel guilty that I have to get work done on Monday afternoon, right?
Speaker A:Because I've spent Monday getting my admin stuff done.
Speaker A:I've gotten my week set up and I've done all the things.
Speaker A:So again, create some systems for yourself to give yourself the ability to be your own best client and then build in those reward systems.
Speaker A:The other thing is too is I also think why one of the other things that I would encourage you to do is really think about like, why do you prefer, prefer working on client work versus your own work?
Speaker A:It's easy to say, like clients bring deadlines, money, accountability.
Speaker A:But a lot of times I think what I see and why I also see this is because when you're working on client work, it keeps you in your zone of genius, right?
Speaker A:I know for me, like if I'm chatting with a client keeps my strategy brain on, I love it.
Speaker A:Like it keeps me in my zone.
Speaker B:Of genius where writing web copy or doing something technology based or sending, you.
Speaker A:Know, getting automation set up or whatever.
Speaker A:Especially if you don't have a team of people that you've outsourced to.
Speaker A:That's part of it is like it's easier to do these other things because.
Speaker B:It keeps us in our zone of genius, our comfort zone and the things.
Speaker A:That we love and enjoy versus doing the things that we don't enjoy.
Speaker A:And if we don't enjoy it, then it's very easy to push it aside, right?
Speaker A:Like my laundry that's still sitting on the rack since, I don't know, Saturday.
Speaker B:Yeah, Saturday.
Speaker B:However, I did not tell myself I would put it away.
Speaker A:So I didn't like, not hold my.
Speaker B:Own word on that.
Speaker A:I just, just don't even expect myself.
Speaker B:To get it done at this point.
Speaker A:But you know what I mean?
Speaker B:Because I just don't enjoy it, right?
Speaker A:And so I think part of that too of like why we work on other work versus our own is that.
Speaker B:Demand avoidance kicks in.
Speaker B:And the demand avoidance kicks in usually on tasks that we don't enjoy.
Speaker B:And when we have to be our own client, it's usually on things that we don't enjoy, right?
Speaker A:Because our, our clients hire us for our expertise, our clients hire us for our zone of genius, they don't hire.
Speaker B:Us to do the shit we don't like, right?
Speaker B:But yet as a client of our.
Speaker A:Own, we have to do the things.
Speaker B:We don't like sometimes.
Speaker B:Right.
Speaker B:And so that's where I think some of this comes in too.
Speaker B:So I think, again, just being aware of it, of, like, is it that you need the deadline?
Speaker B:Is it that you need the accountability?
Speaker B:Is it that you just don't like doing the work and maybe you need to hire somebody or find somebody that you can work alongside of that can.
Speaker A:Help you get this stuff done?
Speaker B:Or, you know, like, really thinking about and really being aware of, like, what is it that's actually causing me to not want to do this work?
Speaker B:Why do I not put my business.
Speaker B:Is it because you don't trust yourself?
Speaker B:Is it because it doesn't feel safe?
Speaker B:Again, we talked about receiving.
Speaker B:Is it because it doesn't feel safe to receive it?
Speaker B:Is it that you don't feel worthy?
Speaker B:I mean, there's a lot of mindset stuff that can come in here too, around, like, worthiness and like, I don't, you know, it's just whatever, right?
Speaker B:Like, it's easier for me to build up other people's business.
Speaker B:This has been something that I've been working.
Speaker B:Working on a lot of.
Speaker B:Like, why is it so much easier for me to make money for other people and not myself?
Speaker B:Right?
Speaker B:Because it's just more my comfort zone.
Speaker A:Right.
Speaker B:But there's obviously layers and layers and layers to that that I'm continuing to.
Speaker B:To dig into.
Speaker B:And so I think really, truly ADHD or not, which I think this is a great one to wrap up with because this is something.
Speaker B:There's so much more to this, right?
Speaker B:There's so much more than 88.
Speaker B:I think from a neuro.
Speaker B:Neurospicy perspective, it comes down to deadlines and accountability and being held responsible to someone else that there's a dopamine hit there and there's like this external validation that we all kind of crave.
Speaker B:But I think for those just in general, a lot of it comes down to deeper mindset Work around showing up for yourself, right?
Speaker B:And it's not as easy to show up for yourself as it is to show up for your clients.
Speaker B:And so that's a shift and an anchor that you can kind of use is that your business deserves the same priority as is your clients, especially if you're in.
Speaker A:This is really, truly.
Speaker A:To those like.
Speaker B:Especially if you're feeling like, why?
Speaker A:Why is my business not doing as well?
Speaker B:Right?
Speaker A:Well, maybe it's not doing as well.
Speaker B:Because you're not showing up for it as well.
Speaker B:Right?
Speaker B:And so it's.
Speaker B:If you're feeling like that I think that, that, you know, there's.
Speaker B:There's a lot of layers there to peel back, but really keeping in mind that your business deserves the same priority as your clients.
Speaker B:And that's what I mean.
Speaker B:Like, the world is not going to be on fire if you take Mondays to only work on your.
Speaker B:Your own business and not your clients.
Speaker B:Like, it's okay, right?
Speaker B:So identify those business tasks that you're avoiding and figure out why are you avoiding them?
Speaker B:Is it because they're out of your comfort zone?
Speaker B:Is it because you don't want to do it?
Speaker B:Is it because you don't feel worthy?
Speaker B:Is it because you don't feel like your business deserves it?
Speaker B:Is it because you don't feel like you deserve it?
Speaker B:Is it because you don't feel safe doing it?
Speaker B:Whatever it is, right?
Speaker B:What is the business task that you've avoided and why?
Speaker B:And then.
Speaker B:But set a public deadline to it or create.
Speaker B:Get an accountability partner again.
Speaker A:I'm an incredible accountability partner, dme, and tell me, like, Michelle, I need you to hold me accountable to getting this done, and I absolutely will.
Speaker A:That can be very, very helpful.
Speaker A:I mean, just simply having an accountability partner, but an accountability partner, that's not going to let you off the hook.
Speaker A:Like my husband, if I tell him not to let me off the hook, he doesn't.
Speaker A:We did.
Speaker A:There's a test out there called working genius, and it talks about your productivity.
Speaker A:It's a productivity test.
Speaker A:And tenacity, they call it.
Speaker A:Tenacity is like the art and the ability of getting things done to completion.
Speaker A:That is a genius of his.
Speaker A:That is a frustration of mine.
Speaker A:So I think.
Speaker A:So once I learned that, I just learned that, like, I typically don't see things through to fruition, right.
Speaker A:Because my.
Speaker A:I like more of the invention and the, you know, all of those things.
Speaker A:And so I found an accountability partner in my husband, luckily, who has that tenacity.
Speaker A:And like, there's no question there.
Speaker A:It's like in black and white.
Speaker A:There's no.
Speaker A:You don't get this done like you.
Speaker A:You get it done.
Speaker A:There is no.
Speaker A:There's no room for excuses or anything else.
Speaker A:So that really helps.
Speaker A:So you might need to, you know, find somebody again.
Speaker A:Because I think a lot of times we hire or bring in accountability partners that are our friends that are very quick to let us off the hook.
Speaker A:And as much as we love that in the moment, it's not really what we truly need or are.
Speaker A:Are desiring, and it's not what's going to help keep your business Going right, And then deliver on your own the same way you would as a client.
Speaker A:You know, if you have a CRM system and you use a project management system and you are really, really good and organized at that with project management for your clients, set yourself up as a client, set your tasks up.
Speaker A:And as a project management, set the deadlines up, set the reminders up, do all the things right, like set yourself up with your own project management board or whatever it is and use it.
Speaker A:Like, don't just have like an admin or a must be nice, but like put yourself in as a client the same way you would a client.
Speaker A:You know, even if you gotta send yourself a contract and go through all of the same motions, whatever that is of like, this is a project that I have to get done and it becomes just this, it just becomes the norm, just like everything else.
Speaker A:Right.
Speaker A:That I think would be very helpful for a lot of people is to really, truly like set your own business up the exact same way.
Speaker A:Not like half ass, not part of the way.
Speaker A:I'm talking the exact same steps that you would take to onboard a new client, onboard yourself, and get it in your system.
Speaker A:Because your brain is used to that.
Speaker A:Your brain is used to those, those systems, those steps, those functions.
Speaker A:So just give your brain the same steps, the same functions.
Speaker A:But a lot of times we skip steps because it's like, oh, it's my business, I can skip that.
Speaker A:No, don't skip the steps.
Speaker A:Right, don't skip the steps.
Speaker A:Especially when your brain is so trained to work from those steps.
Speaker A:You're actually doing yourself such a disservice by skipping them because it's like, oh, it's only my business.
Speaker A:I don't need to do that.
Speaker A:No, you do.
Speaker A:Right?
Speaker A:Because that's what's going to get you the results that you're getting for your clients.
Speaker A:By treating your business is the same.
Speaker B:With the same priority.
Speaker A:Okay?
Speaker A:So set a public deadline, get an accountability partner, deliver it the same way you would any other client and then really just become very open and mindful and aware of what is actually happening and what is actually causing you to stop it.
Speaker B:This might require a little bit of.
Speaker A:Journaling, it may require a little bit of verbal processing.
Speaker A:Especially those ADHD years that require a little bit more verbal processing.
Speaker B:Schedule a call.
Speaker B:You can schedule a call with me if that makes, you know, if you want, you can schedule a free call.
Speaker A:And let's talk about it.
Speaker A:Let's just verbally process out, like what it is that's holding you back.
Speaker A:Because there's something holding you back.
Speaker B:And until you figure out what that is.
Speaker B:Clients, it's going to be very hard.
Speaker A:To put any new system in place to actually handle it.
Speaker A:Okay, You've got this.
Speaker B:You are your own best client.
Speaker B:You are your number one priority.
Speaker B:Truly, your business is a priority over anybody else.
Speaker B:I understand that clients pay our bills, and we all need clients, and they are a priority.
Speaker A:But if you can't keep your own.
Speaker B:Business going, you can't keep your clients going either.
Speaker B:Right?
Speaker B:So you've got to learn to start to prioritize yourself so that you can prioritize.
Speaker B:Prioritize other people.
Speaker A:All right?
Speaker A:I love you.
Speaker A:I believe in you, and I'll talk to you soon.
